Calzaturificio-Solidalia-Morning-Future
Inspiring Video 28 July Jul 2017 1118 28 July 2017

Solidalia’s anti-economic crisis recipe: a social business and Made in Italy

We entered the warehouse of one of Brenta’s most innovative shoe businesses.

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Mirano in the heart of Brenta’s shoemaking district. In this corridor of warehouses between Padua and Venice, 12,000 small businesses are currently employing 200,000 people. Here, the economic crisis and the arrival of more than 200 low-added-value Chinese micro-businesses are changing the production system. However, there is still someone who imagines a different future.

How? By focusing on training and product quality. Solidalia’s cooperative group president Paolo Tosato has seen his company’s turnover go from 300,000 to 2 million Euro in just four years. Is this a miracle? No, it is just a unique way to stay in the marketplace. We entered his warehouse. Here's what we saw